Your current and future clients have gone mobile! Does your website cause smartphone users to check out? You need a responsive website, one that provides a great experience no matter what device potential clients find you on.
Let’s face it, in today’s electronic business world your website may be the only way potential clients ever see of your business. Hopefully they will be able to find you. It’s probably the best chance to explain to potential clients what your business done and why they should choose you over another competitor. Just like most of us they will make a decision about the people and companies they do business with, in minutes. Saying that, a first impression goes a very long way to attract new customers. A great store front, Great décor, a smiling face that greats them at the door or the website they visit will help show potential clients a bit about yourself and your business.
Your website should be a virtual representation of your physical business. It should represent you and the great products or services you want to sell to your customers. Smart business owners consider the process a client would under go to walk in and buy something, like wise a website should be appealing and easy to use. Never consider your site as a static page, it can and should accommodate other valuable business functions like:
- book appointments
- buy products
- provide details of what to expect
- take surveys
- get support
- and more
Website design has come a long way from the early days. The designs today are more robust and the website building process has become a much more streamlined and less expensive endevour. It can help you run your business more efficiently. One of the newest challenges facing businesses now is the growth of mobile phones and computing platforms. According to the most recent Pew Research Study 55% of adult cell phone users use mobile phone to search the web. That means your website should not only look good and perform well on laptops and desktops but should also perform on any mobile device.
At XO Digital Marketing all the websites we build are responsive and conform to the device being used. So that every interaction a customer has with your site will help them find what they are looking for easily.